Plot Twist: The Vintage Shop 3.0

Surprise! The Vintage Shop is back. Third time’s a charm.

It’s been exactly a year since I closed to develop the coaching side of my business and explore my creative POV.

 

What I realized is that the shop fills my cup and gives me the energy to pour into everything else.

 

When I made the decision to close, it was never that I didn’t love it. Vintage (and merchandising) has been part of my life forever. I grew up antiquing with my dad and studied Retail Management in college.

 

I was overwhelmed—trying to hold too many things at once without the structure to support them all. I needed space to focus deeply, think clearly, and actually develop both the business side of coaching and the creative side of style.

 

I’m grateful for the spaciousness I’ve had over the past year. I clarified my coaching philosophy, built out frameworks and pathways, committed to writing weekly on Substack, and refined my lived-in approach to style.

 

I’ve realized I don’t want to build a traditional coaching business. It’s not my lane to package certainty or push for overly measured outcomes. My approach is more soulful—combining intuition, strategy, and structure to help people understand how they actually work so they can build with greater intention and trust. I love coaching in this way, sharing the entrepreneurial process and holding space for others in theirs.

 

Internally, it feels like a lot has shifted. Externally, it’s been quieter than I expected. I know growth isn’t linear, even though part of me still expected it to be.

 

I thought choosing one clear direction might create some sort of magical breakthrough. Instead, committing to it fully has brought immense clarity. It’s felt more like a deep rooting into something I can keep building authentically for many years to come.

 

And now I feel ready for movement again!

For a moment, reopening the shop felt like failure or going backwards. But I’ve always defined success as anything that helps you get to know yourself better.

 

This isn’t a pivot away from anything. It’s a return to what I love.

 

Something that brings me into my body. Something tangible that feels good.
Something that creates meaning.

 

As I started shooting this collection, I was reminded how much I love this part of my work. Curating, styling, working with beautifully made pieces—it’s physical, creative, and grounding.

 

I used to wonder if that was performative. But I truly and deeply know—it’s not. It’s art. And I need it. The world feels better to me with more intentionality and beauty in it.

 

So I’m reopening with a more refined point of view.

 

I’m focusing on elevated essentials alongside pieces with more personality. Everything is chosen through a Chanel sensibility: effortless, a little undone, always elevated. These are pieces that are easy to wear, move with you, and shift how you carry yourself.

Right now, I’m especially drawn to soft leathers, turquoise accents, bright multi color, deep navy tones, and bold statement jewelry that instantly changes a simple outfit into something more personal.

 

There’s something about contrast that feels important to me too—texture with something crisp, bright color against pastels, and clean black or white paired with something bold and sculptural.

 

Have a look around and trust if something pulls you in, I can’t wait to hear what you think! I’m here if you have questions while shopping around too. Thanks for being here through all of it—it really takes vulnerability to be seen in process.

 

And a special thank you to Natalie Burrow for redesigning the shop so beautifully and making it feel exactly right for this next chapter. She really knows how to translate vision into form through creative collaboration.

 

This has been such a humbling reminder that integration doesn’t mean choosing one identity—it means building each part honestly, and letting them come together over time. Always trusting what feels alive, even when it changes direction.

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